Livio Maraniello Motion Graphics Designer

ABOUT

A crew of creators, a vibrant community, and three cultural icons—Druski, GloRilla, and Jayda Cheaves—came together to champion Black-owned businesses for the 2025 Black-owned Friday campaign. Centered on a call to action, we invited audiences to share who they were supporting. Partnering with YouTube creators, we amplified real business owners’ stories in a docu-style approach, celebrating their diversity and impact. This collaborative effort turned Black Friday into a movement, inspiring lasting engagement with Black-owned businesses.

MADEIT CREDITS

  • GoogleClient
  • Alec Love1st Assistant Camera
  • Alex Buhlig2nd Assistant Camera
  • Andrea ChenOnline Editor
  • Ange ScottSupporting Team
  • Annabel MillsPost Production Supervisor
  • Brenna NoyesSet Production Assistant
  • Carrie WickPR Partner
  • Courtney Ward-TompkinsProduction Coordinator
  • Daniel Lee1st Assistant Director
  • David TseOffline Editor
  • Dennis AlbertElectrician
  • Devin Jones WardProduction Assistant
  • Dimitri ZolaColourist
  • Duke StokesBest Boy Grip
  • Edward MartinezDirector of Photography
  • Eric DerenElectrician
  • George Rowson1st Assistant Camera
  • Hannah BoroskyProducer
  • Harrison Boller Jr.Location Manager
  • Harry HunterExecutive Creative Director
  • Jaclyn S. BannerCostume Designer
  • Jacob TurierSound Mixer
  • Jay JohnsonDigital Imaging Technician
  • Jodie WilliamsSupporting Team
  • John JT McCabeSet Dresser
  • Julian ScaliaProduction Designer
  • Kamile LadsonHMU Assistant
  • Katie KempSet Production Assistant
  • Khadir FreeneySet Production Assistant
  • Kristian Robateau2nd Assistant Camera
  • Kurtis CampbellSet Decorator
  • Kyle WareGaffer
  • Lester (Eddy) TreadwaySet Production Assistant
  • Mario FlintProduction Assistant
  • Mark HildagoProduction Assistant
  • Matt KleinmanElectrician
  • Matthew Todd2nd Assistant Director
  • Nicole M. MartinHair & Make-Up Artist
  • Oliver EatherAnimation Director
  • Olivia RavasioExecutive Producer
  • Oscar Brooks-LuscombeSupporting Team
  • Raeven JonesSound Mixer
  • Rasheen DonaldsonProduction Supervisor
  • Rodney LucasDirector
  • Rowan DixSound Designer/Sound Mixer
  • Sam HansonProp Master
  • Sele LeotaCreative
  • Thomas KrouseSet Production Assistant
  • Tom SpiersVFX Artist
  • Travae DavisCreative
  • Wes JonesKey Grip
  • Zane FlynnAnimation Director
  • * D&AD
  • * Livio MaranielloSupporting Team

Black-Owned Friday: A Day of Black-Owned Shopping

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