Lawrence Design Director

ABOUT

Designed as an artwork without ever going to print, The Book of Samsung tells the story of Samsung’s beginnings in a small warehouse in Daegu, Korea, through to its position today as a backbone of the South Korean economy and one of the most innovative companies on the planet.

The book tells part of the story, but never all of it, and within its pages are plenty of surprises that reveal how one company’s relentless pursuit of the impossible has led to innovations that continue to shape our future.

MADEIT CREDITS

  • SamsungClient

Who pooled - The Book of Samsung