Lawrence Design Director

ABOUT

Honeywell wanted to educate our audience about lead levels in potable water, the risks, and the considerations to make.

However, we don’t want to scare them with the actual consequences and the harm that lead poisoning can do.

We want to do this softly using everyday objects associated with water, such as children’s bath toys, as children are most vulnerable to lead poisoning.

The following work was one of the concepts presented to Honeywell at the time.

MADEIT CREDITS

  • HoneywellClient

Lead Free Campaign/ Bath Toys

Comments

SHARE