ABOUT

CIPLA HUMANCARE – BARNEY RACHABANE
Research, discovery of all the character in the campaign, scripted by, directed & produced by Linda Notelovitz
PART ONE of THREE: CIPLA, WISDOM OF LIFE.

WISDOM is referred to as the quality of having experience, knowledge, and good judgement. This is what we shared through the personal journey, experience and judgements made by 3 vastly different people via CIPLA's Humancare campaign. Beautifully directed anecdotes, as they were shared, respectfully woven into 3 naturalistic stories of personal truths, experiences and beliefs. Emotive, cinematic and honest.