ABOUT

I was tasked by the Senior Brand Manger for Dead Island 2 to create the stage assets for the reveal of Dead Island 2 at Gamescom opening night live. This was presented by Geoff Keighley. This was the first time being tasked an asset designed for a stage so I quickly learnt the specifications and requirements from the client to make sure I could provide an asset early to get initial feedback to correct any mistakes. The design process was back and fourth between the Brand manager and I, thinking of pushing the design to include looping animations or letting our key art give the best impression. The layout of the stage created us with some stoppers for ideas, with the keyart not being a wide asset meant we were not able to use the full wide screens, so I created bespoke sky colours to bring the entire piece together. We incorporated some icons from the game to create a bit more interest in the sky screens.

You will see I tried a few options with the Brand Manger using some wallpaper effects but we were not getting the ideal look.

Overall I was super happy with this piece from not having any experience prior i was able to adapt and optomise our assets to create a successful asset. It was a proud moment seeing my asset on stage to reveal Dead Island 2 a game series which i played when i was younger. I learnt alot with this project, being proactive and quick with alterations to reach deadlines. Understanding bespoke asset requests and seeing what limits can be pushed.