ABOUT

KP has been producing nuts since the 1940’s and they are known for their high quality standard. However, their logo hasn’t altered much since the 1970’s. Re-brand KP Snacks Limited to bring it to the modern day and re-design their nuts packaging range to appeal to 25 – 34 year olds trying to show the company as timeless, high quality, and sophisticated. Required final outcome will be a proposal document containing research findings, analysis, development and proposed designs.

Objectives: Re-brand KP Snacks Limited.
Re-design company logo
Re-design packaging range

Timescale: 6 weeks

*This is a hypothetical brief.