ABOUT
Learn how our talented studio creates animated videos for LinkedIn that deliver amazing engagement.
Challenge:
To create an animated video that can be populated twice a month with imagery and text informing the viewer of Innovate UK Catapult Network updates.
The Innovate UK Catapult Network provides access to cutting-edge research and development facilities and innovation ecosystems to support businesses with new innovations, from concept through to adoption in the marketplace.
Solution:
We immersed ourselves in their brand guidelines, making sure we understood the creative direction we needed. Next we created a storyboard to give the client some visual reference and stimulus to make sure we were on the right track.
Once the storyboard was signed off we developed the first of the bi-monthly animated videos for the client to sign-off.
Impact:
We now have a brilliant template to create engaging video content for Innovate UK Catapult Network twice a month, in a relationship that has spanned five years and two different sets of brand guidelines.
MADEIT CREDITS
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Leopard CoArt Director
Back to Animated infographic for Catapult Network 2 project