Paul Creative/​Design Director and Designer

ABOUT

TBC BANK -GEORGIA

Redesign of the entire portfolio of retail branches.

Process included workshop consultation, using customer and behavioural data to inform the design outcomes of the retail environments. Including creative direction and design direction, service design, digital touchpoint concepts and hands on design for the project from start to handover of design documentation and detail drawings and specification for roll out.

The outcome is the creation of fresh forward looking adaptable spaces and systems that are designed around people.

Environments that support the banks growing personalised technology touch points and create a better setting for brand, staff, businesses and customers to connect as a community in the real world.

MADEIT CREDITS

  • TBC BankClient
  • Chris AmbidgeHead of Brand and Design
  • Martin SeversBrand and Strategy Director
  • will herdDesigner
  • * PaulCreative/Design Director
  • * MichelleCreative Copywriter
  • * Konstantinos Xenos3D Interior Designer
  • * Richard HartleCreative Director
  • * U037Creative Agency
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