Leo Burnett London
London
ABOUT
Logo Design for Pimm’s Winter. A logo devise created to work across an advertising campaign, retail and experiential materials, for a pitch situation. The logo not only showcases all the ingredients necessary to enjoy the Pimm’s Winter, but it also emphasizes the very British feeling of the brand - drinking a warm Pimm’s on a cold winter sunday.
The logo devise would be used on several communications from press advertisement to in-store elements, such as posters and beer mats as well as experiential environments.

Back to Pimm's project
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