Leo Burnett Tailor Made
Sao Paulo
ABOUT
To promote the New Fiat 500 Cabriolet, we created an outdoor that gave discounts whenever it was raining, as a form to push the sales in days where having a Cabriolet car is not that attractive.
Back to Rain Discount project
Elisabeth Grosse aka LIZITA
Graphic Designer
United Kingdom
Gravity Thinking
United Kingdom
Michael Tomes
Founder, Creativepool
United Kingdom