ABOUT

This is a new proposed health & beauty lifestyle magazine, showing concept designs, ideas, branding, copywriting and layouts, along the lines of Shortlist, Stylist, Men Health/Woman's Health, GQ and Elle etc, but... This is combined for both men & women which usually they are individual publications for each sex.

I choose a Landscape format which makes it different to those on the market, and lends itself to more unusual looking editorial pages etc.
The cover will change colour each month and to match that season, as this issue shown is a May addition, seemed it appropriate for it to be yellow.

I've put all the lifestyle/contest topic listings which will be inside, above and below the main header on the front cover, knocked back so subtle and not to draw your eye to closely to it, but feel it makes good use of the space and is different from the usual positioning on most magazines, either across the top or down the sides!

I have shown here the spreads for the mens health/fitness section, to give a feel of how the look/style of the magazine would look.