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Brand concept themes & Logo designs.

We are supporting Travere with new project called Disease State Education (DSE) Expert Presentation Series for which they would like us to design a simple branding for the program.

The program will entail inviting local HCPs and one expert to provide education on a specific topic. We will support Travere with developing slides for 5x top tier experts on different educational topics and we will record the experts giving the presentation (~20 min per presentation). Then the MSLs will use the videos in their meetings and after that the local expert will lead a discussion with the HCPs in attendance.

We are looking to present 4 concept themes to our clients and a logo that are simple and align with Travere corporate colours but avoiding dark blue and orange (which will be brand colours for their drug). We can also use some neutral colours to break up the blues/teals/greens in the Travere corporate pallete.

The purpose of the series is to provide education to nephrologists from experts in their field. The therapy area is rare kidney diseases - FSGS and IgAN and Travere's drug is called sparsentan which is a dual inhibitor of Endothelin-1 and angiotensin II.

Create a simple design theme and logo to be used for the Disease State Education Expert Presentation Series.