Lee Stuart Shepherd Senior Creative Designer & Art Director

ABOUT

Brochure Design.

This is a small eight page brochure designed for a family firm Droyt’s Products Ltd, formally named the ‘The Victorian Fine Soap Works’ founded in Minsk, Russia in 1893, as well as other premises including Berlin before setting up home in a former yarn mill in Chorley, Lancashire from 1937 to the present-day. The clear glycerine soap they produce and the formula has remained virtually unchanged over the years and is manufactured in the only working factory of its kind in the world. We co-ordinated still life shots for each spread, which either told a story or leant itself to the look and feel of the products on the page, including the cover image, which was split front and back and consisted of their existing logo/name which I adapted and approached like a label and ribbon feel, wrapping around like some of their special products are presented, I also added a sans face to go with the logo making it look a bit more modern, as well as a script face to retain a traditional feel, both of which carry throughout with clean layouts and cut-out products.

Who liked - DROYT’S. - Clearly special, genuine transparent glycerine soap