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Leagas Delaney launches films for Glenfiddich - ‘The Maverick Whisky Makers of Dufftown’

The work heralds the latest instalment of the ‘Family Run Since 1887’ global campaign, bringing to life two powerful stories that epitomise the Glenfiddich brand.

‘Case of Dreams’ re-enacts the quest of William’s great-grandson, Sandy Grant Gordon, who radically changed the whisky industry when he took Glenfiddich ‘Straight Malt’ whisky to the Ad Men of New York’s advertising community in the early 1960s.

The films are distributed across Glenfiddich’s website, YouTube and social channels, and on TV / cinema in US, South Africa and UK, amongst other markets. There will be further global campaign amplification including digital activation and events throughout the year.