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Lava transforms a humdrum day at the office into a colorful vacation in paradise, one scratch at a time. Another magical spot brought to life for the Florida Lottery by Lava’s production and vfx team. Lava Studio’s Margaritaville spot for the Florida Lottery makes use of most of the tools in Lava’s bag of tricks. We held castings in Miami and LA to find the right comic tone for the spot. We shot on two locations, an office interior and one of our beautiful South Florida beaches. Our edit and postproduction team put it all together with a variety of VFX and CGI.

Agency: St. John & Partners. Director: David Woodward. Produced by Jen Eirea and Robert Kirkpatrick.

Watch our behind-the-scenes video to see how we did it.