Lauren Okruch Senior Graphic Designer

ABOUT

Because who says calculator emails have to be boring?! I personally love the challenge of an email; creating an efficient and beautiful design that stands out in their inbox and captures the users attention and delivers what they need, or even what they didn’t know they needed.

This is an email sent to those who have worked through a mortgage calculator on Veterans United's website and want to save their scenario for later. After the excitement of the GIF, I wanted to make sure the most important information from their calculation was displayed simply and readily available for digestion. The colors and font tie seamlessly with the calculator landing page, creating a cohesive experience from start to finish.

Home purchase is an exciting time for any potential homebuyer and I wanted the email to have the same level of excitement. The graphic was created in AfterEffects and is just a dose of fun in an otherwise mundane event.

MADEIT CREDITS

  • Veterans United Home LoansClient

Save Calculation Email

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