Laura McAlea
Illustrator
ABOUT
To reflect the studio ethos, I designed a pop-up mural that travelled around five main locations of northern Ireland that is highly instagrammable and engaging. At each location, the public interacted with the mural by colouring a piece that pertains to their “flavourite” flavour chosen by taste testing. Each flavour had a personality with illustrations to reflect their individuality. I created these flavour profiles based on their flavour descriptions and names. The result is a mural that represents the seven flavours individually and Boost Energy as a brand with a cohesive piece of art which reflects each location around the country.

Back to Boost Flavour Studio project