Larry Gerrard
Creative Director/Art Director/Creative Leader
ABOUT
Highly skilled beauty Art Director & Creative Lead with 15+ year’s global experience working across multiple cosmetic and skincare categories. Energetic creative, who is passionate about brands, developing and facilitating experiential assets and guidelines to provide strategic creative solutions across multiple platforms.
Accomplished in driving the multichannel experience from concept generation to creation.
Reputation for interpreting briefs, setting expectations and guidelines, story-boarding, pre-production, art direction, video, shoot processes, post-production and producing commercial deliverables.
Acting as the primary point of contact for all creative and image queries working collaboratively to manage and develop the team.


















































