ABOUT

Branding a soap bar to replace single-use plastic and reduce plastic waste, not only in the bathroom, but whilst travelling. Plastic waste is a global environmental crisis with the travel industry contributing to this. By swapping out ‘travel-size’ plastic bottles for a soap bar; an essential to our everyday routine, this will help reduce plastic waste and is also more practical and environmentally friendly. An all-one soap bar on a rope, ‘Wanderbar’ is an eco-luxe travel soap bar, that empowers you to look and feel your best in a healthy and natural way; wherever you go, ideal for travelling to reduce plastic waste. A range for different skin types, made with specific ingredients to calm, nourish or balance the skin. The concept of travel is used throughout the packaging, inspired by nature from the Bavarian Alps. The brand name derives from the idea to ‘wander’ to travel about, and phonetically sounds like ‘wunderbar’ in German, which translates to wonderful, embracing this to show the brands honest intentions.