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Lauren
Art Director & Designer
ABOUT
Ah, lovely TV sponsorship ads- aren’t they great? Little 10 second marketing bursts to connect a brand to a show. Iceland’s food has sponsored ITV’s I’m A Celebrity Get Me Out Of Here for 7 years and were synonymous with cheeky D-List celebrities handing out party pastry platters. We wanted to do something a little different. Calling on well known jungle trial situations from the popular show, we created 26 lighthearted idents to showcase Iceland’s great value, family food.
Back to Iceland Idents project
Persuasion Communications
United Kingdom
Alexandra Schott
Marketing Director
United Kingdom