Paul Mumford Director

ABOUT

This pro­ject is a com­mis­s­ison from One­dotzero to dir­ector Quay­ola for the MTV Bloom com­pet­i­tion. The work is an invest­ig­a­tion into the icons of Rome’s renais­sance archi­tec­ture and the dis­sol­u­tion of their com­pact­ness. Through a com­bin­a­tion of pho­to­graphs and computer-generated graph­ics, “Rome” aims to cre­ate a series of images where the sub­ject is de-contextualized from its his­tor­ical and cul­tural implic­a­tions. A pro­cess of meta­morph­osis trans­forms the archi­tec­tural mat­ter. Its solid three-dimensional spa­ti­al­ity mutates into an eph­em­eral two dimen­sional skin made of geo­met­rical shapes and col­ors, obtain­ing a new incom­pact real­ity. The images rep­res­ent these trans­mu­ta­tions in a spe­cific moment in time, like if an external spec­tator pho­to­graphed them. Assum­ing dif­fer­ent mean­ings, the rep­res­en­ted build­ings appear under a new per­spect­ive that focuses on their images rather than their his­tor­ical and archi­tec­tural significance.

MADEIT CREDITS

  • QuayolaClient

Who pooled - MTV Bloom