ABOUT

A flavor you can feel, not just see

Moving beyond the "Cold Bottle" cliché We are tired of the typical beer advertising: the perfect bottle, the same old water droplets, and the same camera angles. With Cobbett’s Brewing Co., we decided it was time to break the glass. We don’t want you to see a can; we want you to feel like you are inside the beer.

The power of the first sip Instead of showing the product from the outside, we chose to capture what happens when the flavor takes over. The "foam mustache" detail is key: it’s a universal language that tells you the beer is at its peak. It’s a nod to the true enthusiast, an image that makes you salivate and immediately transports you to that moment of pure satisfaction that only a high-quality craft beer can deliver.

Raw ingredients in their purest state Here, the ingredient is the protagonist. Submerging people in hops, mango, or coffee beans is our way of stating that these beers are the crown jewels of craft culture.

AWARDS

Lürzer's Archive 200 Best Digital Artist Vol.8.

MADEIT CREDITS

  • Cobbett's Brewing CompanyClient

Cobbett's / Micro Brew Fest 26

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