ABOUT

The start-up incubator “Stardust”contacted us in order to create a new stronger brand image and to create a brand strategy to re- establish their position in the Danish entrepreneurial scene.
Solution: We conducted a survey to understand what people know & feel about Stardust, at the university where the organisation is established. To understand what is needed to change, we gather as much members as possible and also external partners and we made an interactive workshop.
We used methods as graphic facilitation and design thinking in order to provoke people to interact and participate as much as possible!
The workshop gave us many insights and information about how to go further and also made clear many things for the members of Stardust.
My personal contribution in this project was to do the project management for the project, arrange and design the workshop and to create the concept behind the new branding of Stardust.