Caroline Ellis
Head of Marketing
ABOUT
Top 50 campaign to prospect clients, based around tins cans and comfort food such as baked beans, spaghetti in tomato sauce and Alpha bites. Direct Mail piece were tins of sweets such as jelly beans, strawberry shoelaces and sugar alpha-bites. With a letter and a leaflet inside the can. Followed up with three emails and a phone call.

Back to Top 50 Direct Mail Campaign project
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