Klaus Christensen
Senior Art/Creative Director
ABOUT
hummel · 5683
The Connection Project
Alongside the launch of the 5683 collection, hummel® is dedicated to promoting the importance of authentic, analog, and real human connections. In a world that is becoming increasingly digitalized and isolated, the brand highlights the urgent need to disconnect in order to foster genuine human connections, combat growing loneliness, and encourage people worldwide to talk about loneliness and isolation—hoping to make the future (even) better.

Back to hummel project
Elisabeth Grosse aka LIZITA
Fashion Graphic Designer
United Kingdom
Karolina Demina
Branding and Motion Designer, Freelance
Kazakhstan
Vlad Vorobev
Graphic Designer, Illustrator, Prosveschenie
Russia
David Brown
Photographer, David Brown Photography
United Kingdom
Victoria Mytnik
Branding Designer
United Arab Emirates