ABOUT

Barloworld Automotive, a member of the Barloworld Group, was one of the most wasteful companies in the business. From basement to boardroom, the general opinion on sustainability was reduce, re-use, recycle. There was an overall lack of understanding across the business of the ins and outs of sustainable business practices. Mindsets needed to be changed from all things green, to people, planet and profits.

To ensure we communicated the pillars of sustainable business practices effectively, without creating additional waste, we wrote, designed and developed a sustainable e-book. Infographics allowed employees to see the impact day-to-day business had on the environment in relation to the rest of the Group.