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Nando's Botswana 30th Logo Design & Branding

Nando’s was first introduced to Botswana in 1993. When their 30th anniversary rolled around, I was tasked to create a campaign to celebrate this milestone and the friendship between Nando’s and the people of Botswana. To do this, the comms had to be super localised.

Visually, I drew inspiration from local textiles, art and culture. The colour palette reflected the national flag and traditional Shwe-Shwe cloth. All this came together in a special 30th logo created for the campaign.