Kimberly Carpenter Freelance Designer & Illustrator

ABOUT

The Challenge
To let the employees at Whyte & Mackay know that there are fully trained Mental Health First Aiders, as well as how they can help and how they can be contacted.

The Solution
I created a reduced and calming colour palette, and all the illustrations for the campaign. These illustrations were used in a 20 page booklet, poster, and email. The mailer includes biscuits, tea and coffee as a way to get together and get a conversation started.

MADEIT CREDITS

  • Whyte & MackayClient
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