ABOUT

As DRUM relocates to the third floor in Bankside 2. It was an opportunity for DRUM to update the workspace to one that felt Sophisticated, Harmonious, Open, Light, Bright, whilst ensuring it is recognisable to the DRUM brand and retains a sense of the agency identity.

I was given the task to create new vinyl graphics for the main door, the main walls in the reception area and the Mullions that ran the length of the office. The goal was achieved by 1) deconstructing the DRUM logo, which created motifs of diagonal lines, straight lines and curves ran through everything, that unified the graphics on the walls to the shapes and patterns of the new furniture, 2) Introduce organic textures was that is harmonious with the furniture and 3) focus on using a limited colour palette of 2-3 core colours.