ABOUT

Concept:
To create a series of Paddington Social Media animations using toys from the range for Facebook, Youtube and Instagram.

Execution:
On a tight budget and in a very short space of time we created 4 videos using a variety of toys from the Paddington range (plastic castings / plushies etc). We had 3 bays in production all at the same time as well as running post-production in conjunction with filming. We also ensured ratios of production were suitable to all social media platforms (16:9 / 1:1 / 9:16).


Results:
The client was thrilled and are discussing the possibility of more animations to further support the brand online.