KentLyons
London
ABOUT
A completely new identity for luxury rally organisers The Run To.
We also developed a website and travel guide for the rally, with each iPad tailored to a driver, listing their name and the make and model of their car. The app takes the drivers through the iternary for the rally, listing useful numbers, advice for driving in France (for example, if you are caught speeding the police can seize and crush your car), and guides to what to see along the way.
The travel guide can be read in landscape mode. If the app is turned upright, it displays a map. If the driver has GPS access, their position is shown, and the route is mapped out for them. The maps are built into the app, so they don't need to download.

Back to The Run To project
Neale@CP Ricotti
Sales Director, Creativepool
United Kingdom