ABOUT

Created motion graphics and digital out-of-home (DOOH) assets for the global launch campaign of EA Sports FC 24
, one of the world’s most high-profile sports gaming releases.

Working within a fast-paced production environment, I developed dynamic motion content designed for large-format digital screens and international media placements. Assets were adapted across multiple formats and specifications to ensure consistent visual impact across a wide range of premium locations.

The campaign was displayed on major global screens, including the iconic Outernet London (The Now Building), Wembley Stadium, KLCC Kuala Lumpur and SOGO Cvision in Hong Kong, reaching millions of viewers worldwide.

My role involved animation, compositing, format adaptation and meticulous quality control to ensure all deliverables met technical requirements while maintaining the energy and excitement of the EA Sports brand.

This project demonstrates my ability to deliver high-impact motion work at scale for global entertainment brands, combining technical precision with compelling visual storytelling.