ABOUT

OBJECTIVE: Packaging design project for the launch of a porridge range into Special K. The overall design needed to retain the simplicity of the ‘K’ range, whilst remaining sympathetic to the cereal range - but also needed stand apart as a new product in a separate category.

Date created: February 2012 2012-02-01T00:00:00+0000
Date published: 16 November 2016 2016-11-16T13:01:01+0000

MADEIT CREDITS

KELLOGGS SPECIAL K PORRIDGE - NEW PRODUCT LAUNCH

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