ABOUT

I recently partnered with Word on the Curb to design a presentation for Adobe. The project aimed to highlight research insights on how Adobe can adapt their tone of voice to better resonate with the next generation of creatives across the UK.

Word on the Curb are the Research & Communications Consultancy specialising in engaging with Gen-Z, Millennial and Minority audiences. They strive to amplify the voices of unrepresented, underrepresented, and misrepresented individuals aged 18-34. Their mission is to address representation issues in marketing, advertising, and research by engaging with these communities through content creation, creative provisions, and opportunities.

Here are a few of the slides I designed which were used to present the research findings to Adobe (please note, not all slides are included to protect participants identity and respect client confidentiality).