ABOUT

Press Play - Park Leisure

+ Concept generation & Art Direction
+ Design & Artwork
+ Hamper concept, plan, budget & sourcing

Press Play was a summer campaign created to coincide with leaving lockdowns. The concept focused on starting to live life again, with the language we used enabling us to add in the pause element should lockdowns reoccur whilst the campaign was running.

The campaign was quickly adopted by stakeholders across the business and was extremely well received by the owner base.