ABOUT

PROJECT:Just So created a four part series for Red Bull that told the stories of four unique athletes who achieved success in the most unlikely of circumstances.

ROLE:My role was to create the series brand mark and identity behind the series. The typography needed to be relatable but also feel mythical and grand.  As each episode had it’s own cinematography style, the series title had to encompass that and not overshadow.

PRESS:
"A comic, entertaining & emotional ride" - Short Of The Week

"Inspiring & Remarkable" - Sky News

"Absolutely Endearing" - Directors Notes

“Inspiring, emotional, and hilarious“ - Joe.IE

“In the video-saturated world of bikes on the internet, Red Bull’s Way of the Wildcard feature on Casey Brown stands out on its own as well worth your viewing attention.“ - Cycling Magazine