Jumbla London

ABOUT

Jumbla had a pivotal role creating the overall look of the 2014 Antenna Awards, designing all the event graphics, the broadcast elements (transitions and lower thirds) and even the logo itself.

The design of the logo was inspired by the actual award trophy, which is transparent crystal with a distinctive geometric form.

This particular sequence is the dramatic opening for the event - played on stage and during the broadcast of the ceremony. It integrates the aesthetic of the trophy, through use of the “transparent triangle” motif. At the end of the video, the triangles unify to form the new Antenna Awards logo.

The entire piece was created using After Effects, combined with the Optical Flares plugin (for lens flare effects), Trapcode Suite (for particle effects) and Element 3D (for the logo).

Our work on the Antenna Awards is an example of our capabilities in a range of fields: logo design, broadcast design, brand styling and motion graphics.

MADEIT CREDITS

  • The Antenna AwardsClient

The Antenna Awards

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