ABOUT

Petit Bateau - a famous french clothing brand- came to Les Bons Faiseurs with a brief to design Christmas packaging and retail environment. Originally for kids, the brand keeps both children and parents in childhood, somewhere between innocence and dreamlike. It is a tradition in many french families to offer Petit Bateau’s items as a gift. Christmas season is a big event for the brand and their customers, who can enjoy a magical moment.
During this project I was involved in storytelling, packaging and retail design.