ABOUT

We took charge of creating a series of 3D environments and animating a fully CG SMART concept car, placing it in minimalist natural settings to highlight its sleek design and engineering excellence. The car is showcased in various lighting conditions, emphasizing its beauty and adaptability within serene, clean environments—from lush forests to the vast allure of a desert.

Client: Smart China
Agency: Optimist Inc.
Director/Creative Director: Alex Chu
CG & Post-production: Katana Studio, Juice