Juan Blanco Executive Producer

ABOUT

Amnesty International’s print campaign exposes the destruction of human rights facing Afghan women. Since the Taliban retook power in 2021, women’s rights have been stripped away daily—losing the freedom to walk alone in a park, sing in public, or even look out of their own windows.

The campaign uses striking images of an Afghan woman, shrouded in darkness, holding an animal with more freedom than she has. At first, only the animal is visible, mirroring how women are erased from Afghan society. Reading the text, viewers realize the one suffering discrimination is not the animal.

MADEIT CREDITS

  • Amnesty International SpainClient
  • Alba ValienteAgency Producer
  • Covadonga DíazExecutive Creative Director
  • Diego MañasAgency Production Director
  • Emilia BertolaExecutive Creative Director
  • Emilio RelovaAgency Executive Producer
  • Eugenia EsquerdoExecutive Producer
  • Iago ÁlvarezAgency Art Director
  • Javier AntoñanzasCo-President
  • Lipa LizasoExecutive Producer
  • Lourenço ThomazChief Creative Officer
  • Maria José Vázquez GómezChief Creative Officer
  • Miguel García de la VegaChief Creative Officer
  • * D&AD
  • * Alberto EscuderoPhotographer
  • * Juan BlancoExecutive Producer

Who pooled - Amnesty International Invisibe Rights