Joy-Louise Waterman Freelance Graphic Designer & Illustrator

ABOUT

I was responsible for fulfilling a full re-brand of the company. As well as creating all print and digital assets for the business, such
as catalogues, advertisements, social media content, website wire frames, showroom POS and styling.

I acted as a sole brand guardian, ensuring all assets were on brand and in line with the style guidelines I had created. After which I would proof and supplying to printers and major publication house specifications.

I oversaw the creation of all assets from mood-boarded concepts to finished product, whilst managing stakeholders expectations, junior members of the team and agencies.

MADEIT CREDITS

  • Willow & HallClient

Willow & Hall Branding & Visual Identity

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