Josh Davies Freelance

ABOUT

Tonic was a collaboration between four designers myself, George Spolding, Marina Chalkia and Amy Danahay. It is a
magazine that aims to change the way that people think of things they take for granted.

The magazine was split into four sections technology, movies, music and sport. Tonic was accompanied by X–Ray, a photo essay that looks at how objects can be dissected.

The magazine is printed on low budget newsprint and all the spreads are made using physical methods. Allowing it to be an underground magazine that challenges peoples views.Not everyone will agree with what is said in the articles but the idea that it will provide people with news that may usually be covered up or held back by media outlets will inspire people not to take things for granted.

The magazine is aimed at free thinkers that are not afraid of thinking differently and can be produced on a large scale
for a low budget due to the materials and methods used.

MADEIT CREDITS

Tonic

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