About me

Jonathan Ford is the Group Creative Director & Founding Partner of the global design agency Pearlfisher.

Now in its monumental 29th year of being an independent design agency, Jonathan's vision for Pearlfisher is as clear as it was from the very beginning: to continually further creative standards through provocative thinking and by boldly challenging the status quo.

Jonathan thrives on motivating himself and his global creative teams to push further, and has built some of world's best-known and loved brands including Cadbury Dairy Milk, Waitrose, Green & Black's, Target, Wolfgang Puck, Jamie Oliver, Help Remedies, and Jim Beam - while gaining countless Design Effectiveness Awards and a much coveted Gold Cannes Lion along the way.

With a desire to undertake initiatives that make a positive and sustainable impact on the world, Jonathan was the Creative Director of the Gold award-winning The Pearlfisher Garden - designed to visualise the impact of plastic waste on the underwater garden of our great oceans - at the 2018 RHS Chelsea Flower Show.

His sustainable interests also see him as chair of the Haller Foundation, a not-for-profit organisation providing a model for ecological community development in Africa. Jonathan frequently represents Pearlfisher on the world stage - most recently sharing Pearlfisher's Lightweighting manifesto which comes to life as a philosophy centred around creating more from less.

Jonathan hosts a Challengers & Icons interview series to gain insights from the people driving the brands of the future - the full interview series can be found on the Pearlfisher website.


Brand / Logo Design, Branding, Business Analysis, Business Development, Business Management, Creative Direction, Packaging Design, Printing

Sector Experience

Arts, Branding, Communications, Creative Services, Design, Research & Development


Cannes Lions - Gold, Creative Circle Award - Gold, Creativepool Annual Silver, D&AD Award - In-book, DBA Design Effectiveness Award, FAB Award, PentAward - Silver, The Drum Award, Transform Award


Cadbury, Jim Beam, lurpak, Reeves, Seedlip, Wagamama

#17 Ranked Creative
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Top 100 Influencer of the Year 2019Influencer of the Year
Top 25 Creative Project featured:Jacob's
on 21st February 2019
Project featured:BEARFACE
on 21st February 2019
Project featured:TRIBE
on 21st February 2019
Project featured:Reeves
on 21st February 2019
Project featured:Havana Club 3 Años
on 21st February 2019
Project featured:Seedlip
on 21st February 2019
Project featured:The Pearlfisher Garden
on 28th February 2019
On the web
Tagged Job Titles
Perm, Freelance, Temp-Perm, Part time, Remote
Skill Level
Junior, Middleweight, Senior, Director
Creativepool member since 28 January 2016