Boosting Britain’s image overseas. Increasing the aspiration to travel here. Turning that aspiration into bookings. Encouraging visitors to explore the whole of Britain. Adding value to the UK tourism industry and the UK economy. These are the objectives behind our GREAT 6 tourism campaign.
As an integrated designer, I help design and delivery concepts for our digital channels, like email newsletter, social media assets and microsite.
Art direction and design for VisitBritain