John Diss Art Director

ABOUT

A tech giant in their own country, VSmart asked us what a European launch might look like, starting with their mobile phones.
If you're technically minded the specs sold themselves. For everybody else, some interpretation was needed. We set their stall out on having both the tech you needed and the ability to explain it simply, and all at a good price.
Then we needed to make the most of their budget. Spread it wisely over multiple touchpoints.
Print, POS, Digital, Social, Social Media, Partnerships, Philanthropy, Gorilla. You name it, we covered it. We had a lot of fun right up until Covid hit. There is now unlikely to be a European launch for the for-seeable.

MADEIT CREDITS

  • VSmartClient

Smarts

*
*
*
*
*
*
*
*
*
*
*

Comments

Project tags