John Treacy
ECD
ABOUT
This isn’t just a data-driven film. It’s an outrage-driven film. We reveal just how little the Middle East is represented in the rest of the world’s media. Apertures open throughout to reveal a
percentage of a reportage image – the exact percentage of the coverage the rest of the world’s media has given to that story. A CTA drives to: The National, the Middle East’s leading news publication.
MADEIT CREDITS
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The National NewsClient -
Mireille PuskulianClient
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Charles EddyBusiness Director -
David HuntEditor -
Dexter WongSenior Project Manager -
Magda Gosek-KyprianouArt Director -
Michael PooleAssociate Creative Director -
Mike KrzyzanowskiDigital Planning Director -
Richard AnthonyFreelance Editor -
SMike KrzyzanowskiDigital Planning Director -
Varsha NursimlooSenior Account Director -
MRM -
Gavin DanielCopywriter -
Chris PearceCEO -
Nicky BullardChairwoman Europe -
John TreacyECD -
Andrew PogsonAssociate Creative Director -
Karim SlimGlobal Managing Partner -
Duaa ZietounMarketing Lead