Joe McCormick Creative Producer /​ Editor

ABOUT

Concept: High-end mannequin challenge shot inside a DU Telecom store for the brand's 10th birthday.

Execution: Directed a medium-sized crew, shooting with an ARRI AMIRA on a Steadicam. Broke shot down into 3 shots, that could be lit separately but would cut together as if one seamless shot through clever editing.

Results: 500k+ total views on social media!

MADEIT CREDITS

  • DU TelecomClient

DU Telecom - 'The Mannequin Challenge'

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