Social Media Executive

Job

  • London (Remote)  
    perm, remote, temp to perm, from remote  
    Undisclosed
  • Company
    TC Communications Plc  
    Start date
    ASAP  
    Duration
    3 months  
  • Closing date
    15 March 2022  
    Posted on
    13 January 2022  

The Company:

We’re TCC; a brand performance agency, based in Ascot. We pride ourselves on delivering awesome activations for incredible brands like O2, Samsung, St Christopher’s Place and Mizuno (check out the Case Studies on our website to see for yourself).

We’ve been combining creativity and strategy to transform how brands are seen by their customers for 35 years. That includes beautiful design, carefully crafted copy and, of course, digital campaigns! That’s where you come in.

The way we interact with the world around us is increasingly reliant on the technology at our fingertips. And that includes the way we interact with brands. So, creating a digital identity and presence across social channels, website, email marketing (and more) is a critical part of engaging with an audience (but you know that). All it takes is creating tailored content and strategic implementation in the right place, at the right time.

That makes it sound easy, but we need your help. We’re looking for a highly motivated and equally enthusiastic Social Media Executive to join our creative Digital team to develop some amazing campaigns and have fun along the way!

The Role:

Our Social Media Executive will have their finger on the pulse when it comes to the latest social features and trends; they’ll be a go-to person for content and inspiration. They’ll also have a solid foundation of experience in executing paid social media and wider digital content campaigns for both B2C and B2B brands or businesses, from creation to driving awareness, engaging an online community to generating leads.

They’ll be a highly motivated and equally enthusiastic individual that prides themselves on their ability to think creatively and plan strategically.

They’ll be responsible for listening to, researching, co-ordinating, implementing and analysing social media initiatives as part of the digital and integrated marketing activity. And, they’ll own the day-to-day organic social media output for the agency, as well as various client accounts (across Facebook, LinkedIn, Twitter, Instagram, YouTube, TikTok, etc.), including the creation of more extensive digital content, copywriting, influencer outreach and community engagement.

The Responsibilities:

  • Work directly with the Social Media & Content Manager to oversee all company and client social media accounts, website content and email marketing campaigns.
  • Strategically devise and manage paid advertising campaigns across all social media platforms (in particular, Facebook Business Manager and LinkedIn), including cost breakdowns/scoping.
  • Daily community management, including responding to messages and interacting within client industries.
  • Plan and develop engaging and creative social content which enlightens audiences, sustains community growth, increases engagement and generates leads.
  • Own the social content calendar that maps low-tier content to coincide with seasonal days, as well as top-tier content that promotes brand-focused messages and events.
  • Work with other client facing and creative departments to develop robust social media timelines and campaigns for new product releases, special offers, experiential events, etc.
  • Analyse and evaluate social media/digital content and campaigns using tools such as Sprout Social and Google Analytics to determine efficacy and areas for improvement.
  • Generate reports on competitor activity within social media spaces.
  • Manage and upload blog content to WordPress managed websites, with an understanding of SEO and keyword research.
  • Curate and create email marketing campaigns, with an understanding of CRMs.
  • Identify and cultivate high-level relationships with bloggers, fans, industry/sector experts and influencers.
  • An understanding of PPC search and display advertising channels.

The Requirements:

  • A degree in Marketing or Social Media or equivalent.
  • At least 2 years of experience in a social media function.
  • A proven knowledge of social media platforms, trends and tools.
  • Demonstrable experience of the following: paid social advertising (strategy and implementation), content creation, copywriting, brand marketing and editing skills.
  • A passion for or previous roles in the retail industry is a bonus.

So, if this sounds like you, please get in touch with your latest CV, any supporting documents and a brief explanation as to why you’d be perfect for the role.

Please note due to the high volume of candidates we will only reply to those successful in their application.

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