Senior Marketing Copy Writer
Workplace makes companies more connected using familiar features like video calling, chat and groups. It works with the business tools people already love, providing a simple and secure way to share knowledge, work together and build connected communities.
Over 3m paying customers around the world are already using our platform. That includes global brands like Walmart, Starbucks and Nestlé. Fast-growing disruptors like Spotify, Booking.com and Farfetch. Companies in heavily regulated industries like AstraZeneca, GSK and National Australia Bank. Not to mention thousands of small and medium-sized businesses around the world. The Workplace Marketing team helps fuel this growth by building the brand and educating businesses about the power of connected companies. Ultimately, our role is to create the demand that translates into sales opportunities. We are passionate about developing a unique voice in the market and inspiring people around the world to change the way they work together. Content is a critical part of how we go to market. Whether it’s a perfectly phrased playbook, dynamic ad copy, a strong sales narrative or effective email, great content is how we bring our marketing strategies to life.
The Senior Marketing Copywriter will take the lead on many of these projects. The successful candidate will work alongside the Marketing and Creative teams to shape campaign strategy and deliverables. They will then roll up their sleeves to execute on those deliverables across a variety of channels, including paid and organic social, digital display, ebooks, website, email and video. We are looking for a candidate with razor-sharp copywriting skills and a strong track record of editorial or content marketing work for B2B or enterprise audiences. The ability to communicate clearly and work effectively with senior stakeholders is a must. Experience mentoring other copywriters or team members will be an advantage.
You will be inventive and tenacious. Imaginative and effective. You will be comfortable working at pace and juggling multiple projects across different channels (and time zones). You will have a fanatical attention to detail and will be enthusiastic about collaborating with different teams. Above all, you will have a sincere desire to tell stories about why business is better when people are connected.
SENIOR MARKETING COPY WRITER RESPONSIBILITIES:
Collaborating with Marketing and Creative teams to deliver the content strategy that fuels world-class campaigns.
Own hands-on copy execution across a wide variety of channels: paid/organic social (both performance and brand marketing), digital display, ebooks, website, email, video (storyboarding), etc.
Contribute to global editorial and content strategy.
Develop team of freelancers to enhance editorial coverage on the Workplace blo.
Develop innovative ideas/formats for new content campaigns.
Work with digital team to optimize content based on measurement and analytics.
10 years experience delivering B2B editorial/campaigns.
Deep knowledge of performance and brand marketing strategy.
Understanding of/interest in the enterprise marketing landscape.
Ability to translate complicated messages into compelling copy.
Comfortable working in fast-paced environment.
Creative and self-motivated.
Ability to prioritise workloads and juggle multiple deadlines.
Knowledge of measurement and analytics strongly preferred.
Knowledge of HTML or WordPress preferred.
Facebook's mission is to give people the power to build community and bring the world closer together. Through our family of apps and services, we're building a different kind of company that connects billions of people around the world, gives them ways to share what matters most to them, and helps bring people closer together. Whether we're creating new products or helping a small business expand its reach, people at Facebook are builders at heart. Our global teams are constantly iterating, solving problems, and working together to empower people around the world to build community and connect in meaningful ways. Together, we can help people build stronger communities — we're just getting started.
Facebook is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us.
Closing 20 March 2020
start May 2020
- Angel Sharp Media Ltd
- £26,000 to 32,000 p/a
Closing 17 March 2020
- TUI Group
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