Senior Digital Marketing Specialist

  • London  
    £50,000 to 60,000 p/a  
  • Company
    Preferred Choice Limited  
    Start date
  • Closing date
    14 December 2018  
    Posted on
    16 November 2018  

Senior Digital Marketing Specialist - Online Service Provider - Central London - £60,000

This is a great opportunity for a talented digital marketer to join and help operate some of the biggest brands in the UK.

You will join a team of digital marketing specialists operating multi-channel campaigns, making intensive use of quantitative techniques including multi-touch attribution or predictive models.

This role is mainly leaning towards PPC; however, all digital marketing specialists get exposure to multiple channels and opportunities for career development in all areas of digital marketing ranging from programmatic display to strategy.


* Day-to-day PPC account management, ownership of multimillion pound campaigns across several brands
* Analysing performance and data related to the PPC account, understanding trends, uncovering insights
* Generating ideas for improvements in keyword coverage, account structure, targeting, ad copy etc.
* Executing experiments and test campaigns, deriving conclusions and providing recommendations
* Quantitative and qualitative reports related to PPC activity
* Participating in the development of the PPC strategy, planning and budgeting
* Participating in general strategy sessions, understanding business drivers and cross-channel behaviour

Experience and attributes

* At least 3 years of digital marketing experience
* At least 2 years of experience operating PPC accounts at scale
* Extensive knowledge of AdWords / Bing
* Experience with analytics tools
* Strong focus on understanding data and deriving actionable insights
* Advanced Excel skills
* A passion for optimization and leveraging new technologies
* Educated to a degree in a quantitative discipline (mathematics, economics, science etc.)
* Experience with Google Ads scripts is a strong plus

More Jobs

Want more Senior Digital Marketing Specialist jobs?

Want to find more Affiliate Manager jobsDigital Marketing Manager jobsDigital Strategists jobsData/Traffic Analyst jobsUsability Analyst jobsPPC Manager jobs? Then make sure you take a look at our full listing of jobs on our jobs board or browse through our jobs by job title or by company.

Join our Community

To keep up to date with any jobs that come on the site you can register here. By registering you can build your own super stylish profile, connect with colleagues and companies and keep up with what is happening in the industry.

ad: Check out our profile and live jobs!
ad: Blutui-Leaderboard